INSIGHTS / COST PER CONTACT CALCULATOR
Roughly, what does each customer contact cost you?
Four quick questions about last week. We fill in the rest with UK averages and show where you sit.
Start with last week's
numbers
Full-time equivalents, advisors and team leaders.
Calls, emails and chats together. A rough number is fine.
All email and chat
All phone
Leave blank if you don't sell by order.
Your estimated cost per contact
Want to see how this compares with a typical UK team? Get your comparison
£0
£14+
You
UK range, £4.50 to £9.50
Contact rate
Service cost per order
The number a founder feels.
What your numbers say
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No growth
Orders double
→
A thought to leave with
How we estimated this
Average salary of £28,500 per person
On-costs (NI, pension, benefits) add 25%
Software, phones and management time add a further 30%
That makes about £890 per person, per week
UK benchmark: £4.50 for email and chat up to £9.50 for phone, and 2% to 5% of orders leading to a contact
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