Head of Marketing and CX
Central London, hybrid (3 days a week in the office)
£85,000 to £105,000 plus 20% bonus
A growing UK business with plans to become a household name is hiring a Head of Marketing to lead marketing and communications through its next stage of growth.
The business is scaling quickly, opening new locations and growing its app and digital services. You will set the marketing strategy, the plan and the measures, and lead a team of 5 to deliver across consumer, business and corporate audiences.
What you will be responsible for
• Marketing strategy, the annual plan and the campaign calendar
• Awareness, acquisition and growth across digital and physical channels
• PR, external communications and employer brand
• Defining and embedding the customer value proposition
• Launch marketing for new locations and new digital features
• B2B marketing and growing partnership income
• KPIs and monthly reporting, so spend shows a clear return
• Leading a team of 5 and managing the agency partners
About you
This role is number 2 to a member of the executive team, with influence beyond your remit. You will bring:
• Senior marketing leadership, with ownership of strategy, budget, people and results
• A track record of growing a brand, ideally through a scale-up or challenger stage
• Structure and commercial focus. You talk in metrics, set a long-term plan and break it into yearly deliverables
• Strength in digital, CRM and social, plus PR and communications. Retail experience is welcome
• A knack for making a modest budget work hard, and for making the case for more
• The confidence to challenge, hold the line on the brand and deputise for your manager
• A visible leader who wants to be in the office with a growing London team
• A marketing qualification (CIM or equivalent) is preferred, or an MBA backed by a successful marketing career
The package
• £85,000 to £110,000 base salary
• 20% bonus
• 25 days holiday plus bank holidays, and your birthday off
• 5% employer pension
• 3 days a week in a central London office, on days you choose
• Flexible start and finish times (core 9-6)
The role needs regular presence in central London, so you will need to live within a reasonable commute.
